Online vs Traditional Shopping
Shopping is probably one of the oldest terms used to talk about what we have all been doing over the years, if possible, eras. Then again, in ancient times, the terms that would have been used would be ‘trading’ or ‘bartering’ and probably even ‘market.’ So what has traditional shopping have to offer now that the internet has opened up a wider and more enticing market to the current consumers?
What is online shopping?
Simply put, it is any form of sale that is done over the internet. Shopping has certainly gotten a new definition since the arrival of the internet. Because of what the internet has to offer, that is, any person or company from any part of the world who is able to post and sell goods on the internet via a website is able to sell. What’s more, any consumer does not have to worry about having to find means to exchange monetary paper because not just online banking is made available, the consumer is given the option to pay through different payment methods. These days, it is even easier to find the most difficult of all products, by easily typing in the product or item that you are looking for. One doesn’t have to worry about location because logistic companies are also joining the bandwagon, so to speak, and helps in making sure that their products would be available to any and all destinations in the world. In fact, there are more and more advantages and benefits to online shopping and why people choose to do this type of shopping over traditional shopping.
What is traditional shopping?
Imagine going to a store, think of your favourite store in the nearest mall to where you live. You get into the store, slowly walking from rack to rack, checking out the display, putting a dress over your body and trying to check out your reflection on one of the nearby full-view mirrors that are placed all around the store. You move on to the next display rack, and probably make another selection and do the same thing you did earlier. This is what traditional shopping is about. Having the ability to physically choose and check out what an item or product is like, would look like, and what its features are. This is why some consumers still prefer the traditional type of shopping over online shopping because for one, it allows them to meticulously check out an item. Some consumers are not quite certain with their own size, sometimes fitting a size that would normally be bigger or smaller than their actual size. So in retrospect, while online shopping has not just numerous benefits and advantages as explained by many online consumers as well as studies and surveys, there are still conventional shoppers who like to check out the product that they are interested in buying.
Online shopping has given any and all types of consumers the ability of being able to buy anything, that is, any type of item or product, regardless of where its location is in any part of the world. What’s more, the consumer does not have to leave the confines of his house or current location to be able to own and purchase the merchandise, item, or product that he wants.
Traditional shopping still allows for more ground to the consumer in terms of being able to physically check out and even try out the merchandise that he wants.
So if you have certain peculiarities, quirks, or habits that you, as a consumer, would have, no matter what type of shopping you choose, whether you would go for online shopping or traditional shopping, the bottom line is that you would always be able to find the best means to whatever suits you in both the money factor and the need or want factor.